Rusu + Borțun // ANOFM
Rusu + Borțun // ANOFM
Rusu + Borțun // Radio 21
SENIORHYPER // Antipa - Tarantula
Mercury 360 // Bucharest Traffic Police - Meet new people
HISTORY
Starts working freelance for advertising agencies as an illustrator and animator, and later turns his interest to photography and retouching. In 2006 co-founds New Folder, a photo production company and illustration + CGI studio based in Bucharest, working with major romanian ad agencies and brands. In 2015 launches Newfolderstock.com, a hi res stock image bank specialised on backplates that targets advertising agencies, post production companies, CGI and design studios.
AWARDS
Selected in Luerzer's Archive 's 200 Best AD Photographers 2013/ 2014
Selected in Luerzer's Archive 's 200 Best Digital Artists 2014/ 2015
International Photography Awards 2013 - 1 st place - Special Effects
International Photography Awards 2013 - 3 Rd place - Advertising /Other
Prix de la Photographie Paris 2014 /Gold - Fine Art, Silver - Advertising, Bronze - Personality
Canes Lions - national Diploma / 2010
MINI INTERVIEW
Tell us what drives you. How do you overcome creative block?
Challenging projects, and also smart clients that accept your creative input into their key visual, and not to mention that i’d like to have some fun also. Since i’m a provider for the agency’s approved concept (photographer), there shouldn’t be a creative block here, i have to be inspired to get the best out of the brief.
What’s the greatest thing advertising has taught you?
To accept to work during the week-ends only on creative projects.
Starts working freelance for advertising agencies as an illustrator and animator, and later turns his interest to photography and retouching. In 2006 co-founds New Folder, a photo production company and illustration + CGI studio based in Bucharest, working with major romanian ad agencies and brands. In 2015 launches Newfolderstock.com, a hi res stock image bank specialised on backplates that targets advertising agencies, post production companies, CGI and design studios.
AWARDS
Selected in Luerzer's Archive 's 200 Best AD Photographers 2013/ 2014
Selected in Luerzer's Archive 's 200 Best Digital Artists 2014/ 2015
International Photography Awards 2013 - 1 st place - Special Effects
International Photography Awards 2013 - 3 Rd place - Advertising /Other
Prix de la Photographie Paris 2014 /Gold - Fine Art, Silver - Advertising, Bronze - Personality
Canes Lions - national Diploma / 2010
MINI INTERVIEW
Tell us what drives you. How do you overcome creative block?
Challenging projects, and also smart clients that accept your creative input into their key visual, and not to mention that i’d like to have some fun also. Since i’m a provider for the agency’s approved concept (photographer), there shouldn’t be a creative block here, i have to be inspired to get the best out of the brief.
What’s the greatest thing advertising has taught you?
To accept to work during the week-ends only on creative projects.
